Different Sites for Different Audiences |
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This site provides information and source material from a PBS television show. It contains a much broader perspective on Western exploration than the Domestic Frontier site.
This does not mean that one site is less worthwhile than the other. But where the Domestic Frontier site arose from a desire to add to the ideas of Henry Nash Smith's book, this PBS site arose from a similar (but not identical!) desire, but adding to the perspectives of a PBS show. The two sites seem to be designed for different audiences.
To use a site effectively, it is helpful to understand what audience it was developed for, and what assumptions the developers have about their audience.
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Clues to Audience: 2) What the Sponsors Say |
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Observations about this PBS web site relating to audience:
 The site includes a "Message from General Motors," a sponsor of the TV show and web site
- Called New Perspectives on THE WEST, the site provides students, teachers and others with direct access to many of the diaries, memoirs, journals, maps and archival photos that have gone into the making of THE WEST, enabling visitors to examine these sources of our Western heritage firsthand and to join the filmmakers in discovering new perspectives on this still vital part of our past.
 The "Message from General Motors" also describes the show as representing "our nation's history, culture and ideals in an educational and entertaining manner."
Clues to Audience: 3) What the Creators Say |
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 The site includes a PBS introduction:
- New Perspectives on THE WEST can help students -- and all with an interest in this region's fabled history -- see beyond the stereotypes that still obscure our view of the American West and begin to recognize how profoundly the West still shapes our experience as Americans today.
 According to the PBS introduction, the site was developed
in response to students' enthusiasm for the interactive environment of the Internet, it brings our nation's frontier heritage into contact with the technological frontier of our own day, offering educators a valuable tool for stimulating research, discovery and intellectual growth.
 As a result, according to the PBS introduction
- Apart from the guided tour, the web site does not present a narrative history of the West. Instead, it presents the elements of Western history -- profiles, documents, images -- and encourages visitors to link these into patterns of historical meaning for themselves. Hyperlinks throughout the site are designed to facilitate this process of discovery, while at the same time providing access to background information for anyone hoping to learn more about incidents portrayed in THE WEST.
Clues to Audience: 4) What Is For Sale? |
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 The site includes a section called "Some Frequently Asked Questions."
- This section provides information about how to buy a copy of the program THE WEST, which is available in a regular video tape edition, and a classroom edition with a printed index including every key person, place, event, issue and topic in the series. Also described in this section are a companion book and soundtrack.
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Hands-on |
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From the clues given above, what conclusions would you come to about the audience of the PBS web site?
Check your answer |
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Main Sections |
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![[Identify the Source]](ID_on.gif) |
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![[Identify the Source]](EV_on.gif) |
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![[Find the Audience]](FI_off.gif) |
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